These plants will get you laid

Launching a new brand: Vitamin Plant for Men. Introducing a range of manly plants to prove that men are more attractive when they’re able to take care of plants.
It's a follow up to a successful campaign about plants as a care product: Vitamin Plant. Following the market trends we now launched a product aimed at men. Vitamin Plant For Men promises men that they will become irresistible to the other sex.

Design work and concept by me. Together with a stylist I decorated the launch event at concept store Hutspot in Amsterdam and the tongue-in-cheek promo video (directed by Rolf van Eijk. Styling by Gwendoline Pluim).